Entrepreneurship, Marketing, Innovation (EMI)

Herausgegeben Christian D. Schade

The book series in mainly concerned with innovative behavior on markets, i.e., with entrepreneurship and market entry with innovations, also by big companies. Besides the important paradigm of decision research and experimental research, the book series is open for rigorous approaches from other fields such as those using econometric approaches. Sophisticated theoretical work also finds a place here. Monographs as well as anthologies can be published. Contributions can be in German or English.

Volumes of this series

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